‘Save Big By Buying Big’- Is it really worth it?
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‘Save Big By Buying Big’- Is it really worth it?

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Buy in bulk and save money. What!!! Sounds like a marketing gimmick, isn’t it? Well, the statement may seem far-fetched from reality but if you are a smart buyer you can actually save a lot of money when you buy in bulk. We have all noticed big departmental stores clubbing multiple products of the same item and offering them at a discount.

The goal is to let customers get as much as possible at a lesser price. However, bulk doesn’t always mean that you are getting the products at a cheaper price. It all depends upon the item you buy. If you don’t control your purse and lap up things you may not need in bulk at the moment, then you may end up buying more.

It makes you happy when you get some choicest items in bulk at a steal price. And the truth is when you buy in bulk, dealers are happy to lower the price of their profits. They know that the customer is willing to buy a large quantity and that sale is a sure thing. This marketing strategy has been adopted by online B2B portals where customers can e-procure an array of products in bulk at a cheaper price.

Let’s see how buying in bulk can be of great benefit for customers.

#1)Price per unit

The rule of the thumb is that when you buy in bulk you should look at the price per unit of the product. This way you can compare how much you are saving when you buy the product in bulk. Each item is priced by the grams or litres and by looking at the price per 100 grams or 500 grams you can figure out the amount.

#2)Less effort

When you are stocking up on essential items, you save on your efforts. You don’t have to go online or run to the market to fetch an item. You just fetch it from your storage room in the house.

#3)Look for cheaper options

Many online or offline stores carry their own brand name on items which are similar to the products you are looking for. Rather than going for expensive items, you can buy similar items of the same product of lesser-known brands. This will help you maximize your savings effort.

#4)Lesser trips

Buying in bulk means you are saving time as well as money. When you have stocked on all the essential items for the month, you don’t have to take a trip to the market often.

Getting a great deal seems attractive only when you get that for less and is worth it. This can be a good idea when you are trying to save money in a particular month. So try buying in bulk the best items in your shopping itinerary and save time and money.

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